What we’ve achieved so far.

From our first product in 1899 – J. Hipp’s rusk flour for children – to the present day, much has changed in food packaging. Even our staple packaging – the glass jar – has been constantly optimised. The result is a success story about resource saving that is both inspiration and aspiration when it comes to HiPP’s other packaging. Join us on our journey to even more sustainable packaging.

HiPP jars

The first HiPP carrot jar was introduced as early as 1960. Since then, the weight of the jar itself has been reduced by about 23%.

If we were still using the same jars we used in 1964, we would need about 3,000 tons of glass more per year to produce our most commonly used jars (net weight 190g). We have also changed the vacuum lid of our HiPP jars – we made the edge of the lid narrower and reduced its thickness. With the production of approximately 300 million jars every year, HiPP is thereby able to save around 77 tons of tinplate and thus valuable resources.

10 years of HiPP Eco Comfort Pack®

Our HiPP Eco Comfort Pack® is another way we have helped to protect the environment for the past 10 years. The cardboard used is certified by the Forest Stewardship Council (FSC) and a sign of our responsible approach to nature. As we use vegetable oil-based printing inks, the packs are free from mineral oil. Furthermore, we switched to using only one foil sachet, allowing us to reduce the pack’s carbon footprint as compared to the previous model. And, of course, all components of this formula pack can be disposed of separately.

Recyclability of our skincare packaging

On average, 90% of the packaging used for our HiPP Babysanft skincare range can be recycled. In 2020, we managed to reduce the weight of our HiPP Babysanft bottles by up to 14%.

Saving plastic

The PET bottles used for our HiPP drinks have also become lighter since 2018. In this way, we have already saved 15.7 tonnes of plastic.